MUMBAI: #TweetYourLove by Inorbit mall was one such initiative that received a warm welcome by over 1000+ kids on Children’s Day. Inorbit in association with Save the Children India, an NGO that works towards the betterment of underprivileged kids, exercised this campaign urging people to show their love for a kid by simply tweeting and to every tweet done, Inorbit Malls donated a gift to an underprivileged kid on Children’s day. Several heart-warming tweets poured in using the hash tag #TweetYourLove. Close to 1000+ tweets were received in a span of 2 hours on Children’s day between 4 to 6pm and Inorbit Malls trended nationwide on rank 8.

Commenting on this initiative, Inorbit Malls Marketing and Corporate Communications Head Naviin Ibhrampurkar said, “Inorbit is proud to roll out such noble initiatives. We wanted to celebrate Children’s day in a different way and do something meaningful for children. We are glad we received such an overwhelming response from all across India.”

“Save The Children India is proud towards its partnership with Inorbit. We are thankful to Inorbit for having this campaign around children's day. The campaign will brighten the lives of children with special needs. We would like to appeal people and corporates to come forward and support Nutrition, education, therapeutic interventions and skills training to children and youth with disabilities and help us bring joy to children with special needs this Children's Day and International Day for Persons With Disabilities which is on 3rd December.”, said Save the Children India Jyoti Nale – Tajane, Programme.