Mumbai: Independent digital marketing agency AdClear has bagged the digital mandate for Value Research - an investment research company in India that empowers savers to invest wisely and achieve their lives’ financial goals.

"Value Research has been guiding Indian investors since 1990. We are embarking on an ambitious plan to reach a substantially larger investor base with our unique perspective," stated Value Research CEO Dhirendra Kumar. "We have chosen Ad Clear to help us with digital initiatives encompassing brand knowledge and growth."

As part of the mandate, AdClear will be handling the entire digital marketing duties which include social, SEO and performance - this with the objective of giving the brand a robust online presence that will help it conquer new markets and move younger audiences towards planned investment, said the statement.

“Value research is the most trusted name in India when it comes to investment advice. Its opinion is rooted in deep research, 29 years of experience and an inclination towards simplifying complex financial choices," said AdClear CEO Gurbir Singh. "We are excited to partner Value Research and help it inculcate better financial decisions in a large but not yet fully tapped market.”