LMG wins Yepme's media biz worth Rs 300-350 million

LMG wins Yepme's media biz worth Rs 300-350 million

Posted on 08 June 2012

Indiantelevision.com and Spatial Access Private Limited‘ newsletter -- ‘Ad Accounts Action‘ -- that will keep you abreast with all the creative and media accounts changing hands in the industry.

Spatial Access Private Limited (SAPL) is India‘s first media audit firm and hence, has a keen eye on all movements in the space. ‘Ad Accounts Action‘ is brought to you once every fortnight.

Given below is a listing of accounts that moved in the period 24 May 2012 - 06 June 2012.

Account name

Incumbent
New agency
Reported annual 
spends in Rs
Media
Kalyan Silks

DDB MudraMax [Bangalore]
250 Million
London Dairy

OMD India NA
Yepme
  Lintas Media Group [Mumbai]
300-350 Million
Creative
Denim [Levi‘s]


Wieden + Kennedy
NA
Essar Steel
  Lowe Lintas & Partners [Mumbai] NA

Hungama.com

  Meridian Communications [Mumbai]

NA

Bollywoodhungama.com

Manforce Condom [Mankind Pharma]
  Contract Advertising 150-200 Million
Creative & Media
Olympus   Mash Advertising 120-150 Million
Information compiled for period 24 May 2012 - 06 June 2012 by Spatial Access Private Limited, India‘s first Media Audit & Advisory.
For information or clarifications email : info@spatialaccess.com, www.spatialaccess.com