Mumbai: VAHDAM India, the global wellness brand leading in premium teas announced the launch of VAHDAM Spices, a new product category for the company with the mission to innovate the spices industry with world-renowned, Michelin Star-awarded chef, restaurateur, and host of MasterChef India, Vikas Khanna as the brand ambassador.
Khanna is a Michelin-starred chef, restaurateur, cookbook author, and TV personality. He has been awarded several accolades, including the prestigious James Beard Foundation Award. He has made it his mission to introduce the world to the diverse and vibrant flavours of Indian cuisine.
As the brand ambassador of VAHDAM India Spices, Khanna will play an essential role in promoting the brand's commitment to authenticity and quality. His passion for Indian cuisine and his extensive knowledge of spices will help VAHDAM India's Spices continue to bring the best of India to kitchens around the world.
“VAHDAM India has a reputation for bringing the best of India’s herbs and spices to the world and I’m incredibly excited to be working with them on the launch of VAHDAM Spices,” said Khanna. “The farmers in India take pride in the spices they grow, which elevates VAHDAM India’s spices and their taste above what’s currently available on the market. VAHDAM India’s Spices can help anyone take their cooking up a notch and it will bring more flavour into all of our lives.”
With VAHDAM Spices, the brand is introducing a collection of India’s finest spices, all sourced garden-fresh, packaged at VAHDAM India’s BRC Certified facility state-of-the-art facility in India & shipped directly to consumers. All of the spices are single-origin from states and regions known for high-quality products. Each batch of spices is tested for purity in accredited labs in Europe to ensure VAHDAM brings only the healing benefits of Indian spices. VAHDAM Spices have zero adulterants, pesticides, colours, or toxins. Because VAHDAM Spices are grown at top farms, sealed fresh at the source, and brought directly to consumers’ households, they achieve a higher product potency and nutritional value.
"We're honoured to be working with Vikas Khanna, who has been leading charge of popularising modern Indian cuisine in the West and making us proud for several years now," said VAHDAM India founder & CEO Bala Sarda.
