MUMBAI: The sparkling Gen-Z star Sara unites with the most iconic jewellery brand to introduce highly stylish and affordable collections for today’s modern woman! India’s most trusted and well-known jewellery brand – TBZ- The Original (Tribhovandas Bhimji Zaveri Limited or TBZ Ltd.) has signed Bollywood’s most promising actress Sara Ali Khan as the official Brand Ambassador, to be the face of the brand for the young & ever evolving Indian tastes and designs.
TBZ- The Original’s eclectic timeless jewellery collections will shine with glitz and glamour on the youth icon. Sara is a major youth influencer who symbolizes the fashion-forward women of the generation and has emerged as a leading force on social media. Today’s evolved women are privy to the ever-changing global trends and know the fast moving fashion choices available to them at the blink of an eye or the swipe of a button. TBZ- The Original has signed on the youth icon who is an inspiration as well as an aspiration for these young women with her eclectic and distinct choice of style.
Sara, who delivered two consecutive commercial hits with two Bollywood films in the same month, December 2018 has established a huge fan base across quarters and owing to this mass popularity, is one of the finest choices for the brand for her magnetic presence and confidence. As part of her the new association with TBZ-The Original, Sara Ali Khan will be featured in several brand campaigns. Sara will add her charisma & vibrance to TBZ-The Original when she endorses the timeless & priceless fashion brand that is already known for its exceptional designs & expertise in jewellery.
Ms.Raashi Zaveri, Director, Tribhovandas Bhimji Zaveri Ltd., said, “It gives us immense pleasure to welcome on board the most promising debutante superstar of Bollywood - Sara Ali Khan. Our new collections are meticulously crafted for today’s modern woman and Sara will play an integral role in promoting the brand’s portfolio further in India. We are excited to work in partnership with Sara and wish to do great work with her in the coming year with her ever growing presence,” she added.
Sara Ali Khan, who is synonymous with the young Indian girl of today, melds with intrinsic values of the brand that is coveted for fulfilling the promise of innovative designs, exemplary quality of workmanship and trust. Sara’s young and dynamic outlook combined with her timeless and traditional yet vibrant persona will add a touch of royalty, elegance & modernity to the ever-growing charm of TBZ-The Original.
TBZ-The Original’s newly launched collections are trendsetters in the global jewellery landscape. The exquisite gold and diamond jewellery are showstoppers for every occasion!
