Mumbai: Davinchi, from the house of Metro Brands Ltd, is proud to announce its collaboration with Desi Hangover, a renowned Indian footwear label. This collaboration aims to preserve and promote the age-old tradition of handmade shoes for men and support the forgotten cobbler community of Kolhapur.
Desi Hangover specialises in using ethically procured, up-cycled leather to create comfortable and stylish handmade shoes, aligning with Metro Brands' commitment to sustainable fashion. Through this partnership, both brands will work towards responsible and ethical practices while creating innovative, future-forward, and stylish men's footwear collections.
"We are excited to partner with Desi Hangover, a brand that shares our passion for preserving the intricate craftsmanship of hand-making high-quality shoes," said Metro Brands Ltd Sr VP Deepika Deepti. "With this collaboration, we aim to ensure that the ancient art and skill of handmade shoes do not become extinct in this machine-led world. The resulting line of eco-friendly, exquisitely crafted footwear for men will look great and promote ethical and sustainable fashion."
Desi Hangover is equally enthusiastic about this partnership. "As a brand, we are passionate about being Indian and empowering local communities to keep the art, skill, and knowledge of hand-making shoes passed down through generations," said Desi Hangover founder Abha Agrawal. "We are delighted to partner with Metro Brands Ltd and share our common passion to create something truly special and unique, without compromising on quality. We look forward to a long and fruitful association," added Abha.
