Mumbai: French Essence, a perfume brand recognised for its quality, has launched MENZ, a new entity focused on premium grooming products for men. With this expansion, French Essence Perfumes enters the men’s grooming market, offering a range of products including shaving foam, aftershave, hair spray, and other essential grooming items.

The MENZ brand is designed to meet the needs of modern men seeking high-quality grooming solutions. Each product in the MENZ range is crafted with the same commitment to excellence that French Essence is known for, ensuring a luxurious grooming experience. MENZ provides everything a man needs, from smooth shaving foam and invigorating aftershave to versatile hair spray.

French Essence founder & CMO Nidhi Gupta expressed her views, "We are thrilled to introduce MENZ as part of the French Essence family. Our goal with MENZ is to provide men with grooming products that not only meet their daily needs but also elevate their grooming routine with a touch of elegance and refinement. We believe MENZ will become a trusted name in men’s grooming, just as French Essence is in the category of fragrances."

The MENZ grooming range is now available in stores as well as in online marketplaces. French Essence Perfumes invites every alpha male to explore this new collection and experience the perfect blend of quality, style, and care that MENZ offers.