Mumbai: Vivo announces its partnership with the most prominent international football tournament, the FIFA World Cup Qatar 2022™, as the official sponsor and the official smartphone.

Vivo aspires to connect fans around the world with the FIFA World Cup Qatar 2022™. Through this partnership, Vivo will leverage its rights to the FIFA World Cup 2022™, including the emblem, official brand identities, and run unique promotions to connect with passionate football fans globally.

Expressing excitement about the partnership, Vivo India's director-brand strategy Yogendra Sriramula said, “This collaboration with the FIFA World Cup Qatar 2022™ is a defining moment for Vivo. Football, termed as the ‘Beautiful Game’ , has the power to bring joy to billions around the world and bring them together regardless of their age, race, gender, culture, or nationality."

"Indeed, it has a truly global reach, and has the ability to influence and inspire billions across the globe, making the iconic FIFA World Cup™ an ideal stage for Vivo, as we expand our presence across more than 60 countries and regions across the globe. This partnership reflects our inherent value of promoting sports that help inspire joy among millions and provide a unique experience for consumers worldwide,” he added.