MUMBAI: Askme has signed an exclusive deal with Indian food experts Rocky and Mayur.

The alliance strengthens Askme’s position as a premiere destination for its customers who want to explore the best eating out options.

The partnership aims to generate video reviews for 1000 places to eat in India. Askme customers will be able to evaluate restaurants and food joints reviewed and recommended by Rocky and Mayur.

Rocky and Mayur have eaten at over 5000 restaurants across India and in its new series of video reviews at Askme, consumers will no longer have to navigate in order to get relevant experience. The reviews will host meals from Mumbai’s Pav Bhaji to Delhi’s Chole Bhature to Goa’s Pomfret Recheado. Rocky and Mayur travel across cities and crown some of India’s legendary food joints to reveal what lies behind their tasty super powers.

Askme group CMO Manav Sethi said, “Rocky and Mayur have been the most trusted source for local food review and we are pleased to partner with them. The first-of-its kind partnership has combined technology with food that enables a richer and more valuable user experience.”

Askme has also added a new user-generated element to its website allowing consumers to contribute and write their own reviews.