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  • Sudarshan Banerjee to speak on The Future of Social at TEDx

    Submitted by ITV Production on Feb 01, 2012

    Mumbai: Sudarshan Banerjee, Head-Ignite Mudra was invited to TEDx, a nonprofit devoted to Ideas Worth Spreading that brings together people from three worlds: Technology, Entertainment, Design.

    The session titled - ?The Future of Social" broadly touched upon were how do we expect technology to shape in 2020 i.e The home appliances like TV, Refrigerators will be the new computers which have in-built sensors and are self-sufficient to communicate.

    Furthermore with Web 3.0 that will enable accurate data mining to give solutions to the search, technologies will be married for multi-sensory virual expeirence that will lead to higher involvement/influence of Social media on people, for instance Shopping, hangouts etc to go social.

    These experiences were well demonstrated by videos/movie clippings/ad films & images.

    With all this going social & diminishing boundaries between virtual and real it will lead to creation of close groups indulging in such high involvement social activities- that will make "Social" more "Personal"

    Mr. Banerjee says "It was a pleasure to be invited to TEDx, to speak amongst such esteemed personalities, which enabled the exchange of inspiring thoughts and innovations".

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