MUMBAI: Last year when the pandemic-induced lockdown struck Indians, Bisleri launched the Bisleri@Doorstep initia

MUMBAI: What started as a seed of an idea to explore India’s vast coastline as a marketing medium led to a whole new

MUMBAI: Beverage company Parle Agro has strengthened its positioning in the sparkling fruit drink category by rolling

NEW DELHI: 2020 was a very crucial year for humanity, as the entire world went into sleep mode due to the Covid2019 o

MUMBAI: As the entire world went into sleep mode in 2020 due to the Covid2019 pandemic, the marketing sector faced a

KOLKATA: Following a pandemic hit year, the Indian media and entertainment (M&E) sector declined by 24 per cent t