Mumbai: When it comes to winning hearts with relatable content, Krutika has always been at the top of her game! Known as ‘themermaidscales’ in the digital world, Krutika boasts of 7.3 million followers on Instagram and 8.5 million subscribers on YouTube. The social media star has now added another feather to her vibrant cap by representing India at the NYX X BARBIE WEEKEND among global influencers. The leading professional makeup and beauty brand, NYX Professional Makeup has joined hands with Barbie to bring the magic of Barbie Land to life.
Courtesy of NYX Professional Makeup, Krutika was part of a grand welcome event and a special dinner, before gracing the pink carpet to witness the biggest movie of the year. Held at AMC Theatres in Los Angeles on the 13th of July, the exclusive screening saw Krutika in attendance as not only the only Indian content creator but the only Indian influencer to grace the event, courtesy of NYX Professional Makeup.
The much-loved fashionista also flaunted some breathtaking Barbie-inspired looks that delighted the self-confessed Barbie fan in her.
Talking about her entire experience, Krutika said, “Barbie is a warm and cherished memory of my childhood. I was honoured to be part of its movie premiere. Being the only Indian influencer to attend the exclusive event is an unforgettable milestone, and I am thankful to NYX Professional Makeup for this opportunity. I had the time of my life experiencing Barbie on the big screen, and look forward to watching it in India again”.
An exclusive talent of the NOFILTR.GROUP, Krutika has rapidly built a sprawling social media presence all across the world. Her inclusion in marquee global events like the ‘Barbie’ premiere is a testament to Krutika’s rising stocks as an Indian content creator.