Mumbai: Battlegrounds Mobile India (BGMI), the popular online multiplayer game, is celebrating Father’s Day uniquely and unforgettably. Known for its intense battles and competitive spirit, BGMI is now turning the tables by immortalizing fathers’ favourite roasts and insults.
For BGMI players, in-game music sets the mood, but this Father's Day, the ultimate motivation comes from transforming dad's desi taunts into an epic gaming anthem as players battle it out on the virtual battlegrounds. Imagine hearing your dad’s witty lines as you engage in virtual combat!
“Father’s Day is about celebrating the quirks and idiosyncrasies that make our Indian dads special,” said Krafton senior marketing manager Prateek Kole. “Our ‘BaapGMI Anthem’ is a heartfelt tribute to the dads who add flavour to our gaming experience. It’s a gift to celebrate the humour and love that dads bring to our lives, virtual and otherwise.”
“Game music is a big deal for BGMI players—it sets the mood and gets them pumped while gaming. But let’s be real, there’s nothing quite like your dad’s shudh desi taane to get you going. This Father’s Day, we asked our fans to share their actual tanaas from their dads as voice notes, and we turned them into an epic anthem. Talk about motivation!”, added Creativeland Asia executive creative director Shyam Nair.
