Mumbai: OTTplay, India's first AI-powered OTT recommendation and content discovery platform, has risen to the top of the rankings for movie and web-series recommendations.
OTTplay has established itself as the category leader, with over 9.5 million users. The platform recommends content from its extensive library, which includes over 60 OTTs, 65,000 web series, movies, and shows spanning 18 genres and multiple languages. The platform, which includes cutting-edge AI software, provides audiences with smart recommendations, allowing users to discover the content they are most likely to enjoy.
Commenting on the successful run of the platform, OTTplay CEO and co-founder Avinash Mudaliar said, "OTTplay is based on consumer ethos & consumer want. The journey to 9.5 million users in one year and still growing makes us happy, but we feel it’s just the beginning for OTTplay. We aim to solve the core problem of OTT users, which is what to watch, where to watch, and how to watch. With OTTplay Premium, we hope to provide a variety of OTT services within the app while keeping them affordable for consumers. So you can get recommendations, reviews, and a subscription to watch your favourite content all in OTTplay. We look forward to adding more value to the consumer journey and keeping the hustle real."
With OTTplay, audiences can now access their favourite content from 12 different OTT platforms with a single subscription. OTTplay previously served as a content discovery engine that curated content from more than 60 Indian and international OTTs. The premium subscription platform, OTTplay Premium, which offers 20,000+ shows, webseries, and movies from 12 different OTTs at a reasonable price, is in fact living up to their slogan, "Mazey Karo Multiply."