MUMBAI: MensXP is shaking up the digital world with its new male-targeted web series The Toughest Men in India. The eight-part web series, in association with Jamun, walks netizens through the life of eight unsung heroes, who have made innumerable sacrifices, showed unwavering determination and still work in daily conditions where a safe return to the comforts of home is not guaranteed. The first episode of the series was launched on 25 January; the remaining seven will be releasing every Thursday on the MensXP Blog and its Facebook page.
The series is MensXP’s second web show after Dilliwood.
The stories revolve around men who reassert that manliness is more about the bravado than vacant displays. From a war photographer to a firefighter, from Maut Ka Kuan riders to Bollywood stuntmen, from Para-Olympians to mountain guides - these are men who struggle, fight, win but most importantly, inspire us each and every day.
Gender-based humanitarian arguments take up a sizeable chunk of conversations driven on internet forums. While many talk about feminism and the resultant impact of the same on the opposite gender, gender-based conservatives have adopted a new narrative to adopt and misconstrue gender definitions. One of them is the establishment of an urban Pseudo-Alpha male, who is defined more through how crass and reckless his demeanour is than the how he is capable of an influx of positive change through his determination.
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