Mumbai: Disney+ Hotstar has appointed Shweta Poojari as head of public relations and publicity for the Indian market. She will report to Disney+ Hotstar chief marketing officer Siddharth Sakdher.
She was previously managing publicity for Netflix originals in India for three years.
“After an incredible three plus years at Netflix my exciting journey here comes to a close,” she announced on LinkedIn. “My time at Netflix has been something that I will cherish forever. It was an honour to be a part of the team that set the wheels in motion for the brand in the country. I am grateful to have worked alongside some of the brightest minds in the business. I am now excited to start this next phase of my life with Disney+ Hotstar.”
A PR professional with over a decade of experience, Poojari has had stints at leading media organisations such as LINOpinion – the PR division of Lowe Lintas, Avian Media, Sony Pictures Entertainment and Inox Leisure.