Mumbai: Digital series "Matsya Kaand" has crossed 100 million views on MX Player within 30 days of its release, the OTT platform said on Wednesday.
Produced by Banijay Asia, the series stars Ravii Dubey, Ravi Kishan, Piyush Mishra, Zoya Afroz, Madhur Mittal, Rajesh Sharma and Naved Aslam amongst others and is directed by Ajay Bhuyan. The series has been well received with a 9.4 out of 10 rating on IMDb.
“We are amidst a content revolution where we are witnessing refreshing, experimental content taking the front seat with the audience all over the world,” said Banijay Asia founder and CEO Deepak Dhar. “At Banijay Asia, we thrive on presenting narratives that resonate with the cultural milieu and we look forward to following the same route with accelerated zeal and efforts in our forthcoming presentations.”
“We are thrilled to have witnessed such a fantastic response from audiences for Matsya Kaand,” said MX Player chief content officer Gautam Talwar. “While the show crossed a 100 million views mark within a month, we are still seeing new viewers joining the Matsya Club each day.”
“Matsya Kaand has truly changed the trajectory of my career. It challenged me as an actor and made me physically mentally and spiritually align with this craft like never before,” said actor Ravii Dubey. “Receiving positive reviews of the show re-affirmed that all the hard work we’ve put in as a team has paid off.”
