Mumbai: Cineflicks, an upcoming OTT platform, has introduced a ‘watch-to-earn’ model that rewards users with cryptocurrency tokens for every minute of content viewed. This model goes beyond traditional subscriptions, offering users both engaging content and the opportunity to earn CNF tokens, blending entertainment with digital finance.

By accumulating CNF tokens through viewing, users unlock real-world value, differentiating Cineflicks in the crowded OTT market. These tokens can be kept as digital assets or converted into fiat currency, providing financial returns for screen time. “With Cineflicks, users are empowered to turn their viewing time into a genuine earning opportunity,” said Cineflicks CEO Thomas Caddick. “We’re transforming the streaming experience into a dynamic, rewarding ecosystem that brings together entertainment and the fast-growing world of digital assets.”

Before launch, Cineflicks will hold a CNF Token presale, giving early investors access to tokens at a pre-market rate. This presale aims to build an engaged community and generate excitement for the full launch. Cineflicks plans to create a vibrant user base with a community-based approach that blends entertainment and finance.

Upon launch, Cineflicks will offer a catalogue of movies, TV shows, and exclusive content, all accessible across multiple devices with a user-friendly interface. Regular content updates will keep the platform fresh and engaging.

The ‘watch-to-earn’ model rewards users based on viewing time instead of subscriptions. Cineflicks’ blockchain system ensures secure, transparent transactions, appealing to both casual and tech-savvy viewers interested in cryptocurrency. By merging streaming with digital assets, Cineflicks offers a new perspective on the OTT space, providing entertainment along with a stake in the growing digital ecosystem.

Cineflicks' launch has already gained attention from both the entertainment and digital finance sectors, with its model potentially shifting OTT viewer dynamics. As the platform prepares for its app launch and token presale, industry observers are eager to see how this approach will affect the streaming market. Cineflicks aims to redefine how audiences interact with content in the digital age by turning screen time into an investment.