MUMBAI: Over-the-top (OTT) player YuppTV has launched its on-demand movie streaming service called YuppFlix.

Backed by its library of more than 5000+ movies in 12 languages, YuppFlix will offer users on-the-go entertainment across genres like comedy, thriller, romance, action, drama and devotional.

YuppFlix will offer instant movie updates through ad campaigns and push notifications, internet premiers of upcoming movies.

Speaking on the launch, YuppTV founder and CEO Uday Reddy said, “The Indian expat communities living overseas have limited access to legal regional movie content. Having established YuppTV as the digital destination for over-the-top Indian content, we felt the time was right for us to launch YuppFlix as the premier on-demand digital movie solution for Indian expats. With our extensive database of movies in Tamil, Hindi, Telugu, Malayalam, Bengali, Punjabi and Kannada, we are confident of delivering high-quality digital movie solutions for our users across the globe.”

YuppFlix’s catalogue has over 25,000 hours of on-demand content accessible with a subscription.