Mumbai: In a year that spells magic for Bharat at the 77th Cannes Film Festival, with numerous official selections across sections, The Bharat Pavilion was inaugurated amidst much fanfare today at the 77th Cannes Film Festival in France.
Organized each year at the prestigious Cannes Film Festival by FICCI as a industry partner and NFDC under the aegis of the Information and Broadcasting Ministry, this significant milestone marks India’s continued commitment to showcasing its rich cinematic heritage and fostering international collaborations with the global film fraternity.
The grand inauguration ceremony was led by secretary of ministry of information and broadcasting, Sanjay Jaju along with H.E. Jawed Ashraf, ambassador of India to France.
The momentous inauguration was also witnessed by esteemed dignitaries, renowned filmmakers, and industry leaders coming together to celebrate the essence of Indian cinema. Guests present included Tholoana Rose Ncheke, chairperson, the National Film and Video Foundation, South Africa, Christian Jeune, director of films department, deputy general delegate, Cannes Film Festival, and Filmmaker Richie Mehta among others.
Speaking at the inauguration, Shri Sanjay Jaju said “Heartening to have more Indian projects in the Cannes official selection this year, one each in the competition in uncertain regard and let me also confess that both these projects have been the beneficiaries of the support from the government in terms of the incentive as well as the official core productions.”
“The Bharat Pavilion here would serve as a hub for networking, collaboration, promotion of Indian Cinema on the global stage. We would like to foster a greater collaboration between the Indian audiovisual industry and international counterparts, thereby enhancing the visibility and accessibility of Indian Cinema worldwide and serve the national goal of using the power of Cinema to enhance the country's soft touch.” Added the Secretary.
“India is gaining attention worldwide, both geopolitically and economically, due to its philosophical contributions, thoughts, and ideas. Its role in a multipolar world of great uncertainty is significant as we transition from the existing international order into a new one. All these aspects are interconnected, making it increasingly important for us to have a greater presence abroad, particularly in cinema” Said H.E. Jawed Ashraf.
“It’s such a momentous occasion of Indian cinema here. Personally, for me, I wouldn’t have a career if not for the film festival community. The festivals have helped me unlock a career. It’s a real honour to be a part of this inaugural.“ said Richie Mehta.
Many states like Jammu & Kashmir, Karnataka, Goa and Maharashtra among others are present representing India at Cannes Film Market this year.
The Bharat Pavilion serves as a dynamic platform, providing a gateway to the diverse landscape of Indian films, talent, and industry opportunities and is set to host a series of scintillating panel discussions and networking sessions during the 77th Cannes Film Festival.
