Walia joins MediaGuru Entertainment as CEO

MUMBAI: MediaGuru has roped in Mohinder Walia as the CEO of its new media venture MediaGuru Entertainment.

Walia will be based out of Mumbai as MediaGuru enters the entertainment media domain. He would drive the business in the domestic as well as international markets.

MediaGuru MD Sanjay Salil said, "I am pleased with Mohinder joining the growing fraternity of MediaGuru family as we move into a newer and exciting area of media growth. I see large possibilities in the entertainment sector as India increasingly expands its horizons beyond its boundaries while attracting international players to its shores."

Walia will be reporting in to Salil.

Walia comes with over two decades of experience with national and international media companies, including his last assignment as managing director of Fox Television Studios in India.

Walia said, "As India is turning out to be the new hub of revenue generation for global entertainment giants and Indian entertainment receives wider markets outside, our new venture is a timely action and we intend to be a force to reckon with in the near future."

He earlier ran his own venture in Los Angeles which focused on Hollywood-India joint ventures as well as entertainment industry focused investment banking. He brings with him global strategic, creative and marketing experience which is expected to stand in good stead for MediaGuru Entertainment, the company said.