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Turner International India, which had a tie-up with Sri Adhikari Brothers Television Network to distribute the Hindi entertainment channel SABe TV in the country, has broken off the alliance, sources say.
SABe was the first local channel in the Turner distribution bouquet which includes CNN, HBO and Cartoon Network.
The alliance included packaged advertising, trade promotion, distribution and marketing of SABe TV. SABTNL, however, had its own ad sales team.
