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indiantelevision.com Team
MUMBAI: ?Chime For Change?, which is Gucci?s new global campaign for girls? and women?s empowerment, has released the list of broadcasters that will be airing ?The Sound Of Change Live? concert event. The concert which takes place today and will reach up to one billion people in over 150 countries worldwide.
In the US, NBC will air the show the day after the live event in London. The concert event, which will be broadcast across six continents, brings together some of the world?s most talented artists and internationally renowned activists to raise awareness of issues affecting girls and women, and raise funds for non-profit organisations pursuing change. In addition to Star and NBC, The BBC, Rotana and WoWow are among the broadcasters set to air ?The Sound Of Change Live? concert event to households around the world.
Chime For Change co-founder, artistic director and singer Beyonc? Knowles-Carter will perform a 45-minute special set and will lead the performers including Florence + the Machine, HAIM, Iggy Azalea, Jennifer Lopez, John Legend, Laura Pausini, Rita Ora and Timbaland.
Knowles-Carter said, "I am really happy that so many amazing artists and presenters have come together to support ?Chime For Change? on 1 June. Our goal is to have a great time together while we unite and strengthen the voices of girls and women around the world."
Madonna will join presenter line-up which includes actors, musicians, activists, film directors and public figures including Aishwarya Rai, Abhishek Bachchan, Freida Pinto, Gloria Steinem, Gordon and Sarah Brown, James Franco, Jessica Chastain and Zoe Saldana.
Singer Madonna, who is also the founder of the Ray of Light Foundation said, "60 per cent of the children in the world not in school are girls! 2/3 of the world?s illiterate are Women! I do not accept this. We need to change this and we will change this!"
The concert will be produced by Kevin Wall and Aaron Grosky of Control Room in association with Harvey Goldsmith - the forces behind Live Earth and Live Aid. In addition to performances and collaborations from global artists, the live concert, which takes place tomorrow 1 June will also serve as a platform to broadcast inspirational and provocative short films and stories spotlighting girls? and women?s issues globally.
Kevin Wall of Control Room said, "We are thrilled to be producing and distributing The Sound Of Change Live concert event at London?s Twickenham Stadium on the 1st of June and utilising our expertise in producing and distributing global multi-artist charity events to help Gucci raise funds and awareness for girls? and women?s issues around the world."
Underwritten by Gucci, all tickets sales (less VAT and service fees) will go towards raising funds for projects, which will be disseminated through Catapult - the first crowd-funding platform dedicated to advancing the lives of girls and women. In a world first, through Catapult, fans will be able to choose exactly which projects their money goes towards and receive updates on their progress. A sell-out concert means that over 120 projects supporting women around the world will be 100 per cent funded.
