MUMBAI: The Pakistan Broadcasters Association (PBA) and the Cable & Satellite Broadcasting Association of Asia (Casbaa) are pleased to announce details of the first Electronic Media Exhibition and Conference (EMEC) in Karachi, Pakistan, on 15 - 16 May.

The international forum that has been themed 'A Digital Future for Pakistan' will be hosted by the Pakistan Electronic Media Regulatory Authority (Pemra) and co-organised by the PBA and Casbaa.

According to an official announcement, the issues that the forum will attempt to address include the development of a world class pay-TV industry within Pakistan, international best practices for content development and the impact of digital technologies such as IPTV on new business models. The speakers for the event will be drawn from media companies from across the world.

"This is a uniquely exciting time for broadcasting in Pakistan," said Pemra chairman Iftikhar Rashid. "With the introduction of advanced cable systems, Direct-to-Home satellite services and IPTV systems, Pakistan is on the cusp of great change. During our conference Pemra will welcome the participation of specialists in international best practices and the suppliers of the very best of the new technologies."

"Pakistan is experiencing unprecedented growth in broadcast services," said PBA chairman and Pakistan broadcaster GEO TV chairman Mir Shakil-ur-Rahman. "The PBA, working with Casbaa, will provide a rare opportunity to examine international business models and technologies that can be brought to Pakistan."

"As a regional industry body devoted to the advancement of multi-channel television, Casbaa is delighted to partner with the PBA and with Pemra to forge new relationships," said Casbaa chairman Marcel Fenez.