NEW DELHI: Senior media expert Rajesh Sethi has been appointed Executive Director CEO of SITI Networks Limited, as V D Wadhwa is stepping down.

Wadhwa has been asked by the management to help in smooth transitioning by being with Sethi over the next couple of months.

Sethi has over 22 years of experience in varied industries like Media, Insurance and Automotive sector across India and South East Asia.

Sethi joined Ten Sports (Taj Television - a then subsidiary of Zee Entertainment) in July 2013 as Chief Executive Officer, where he spearheaded the turnaround and divestment of Ten Sports from multi year losses to a profitable entity and has placed the Distribution & Placement Business on a consistent growth path.

Before joining Zee Entertainment, Sethi has been associated with large conglomerates like Tata, General Electric and Allianz with a proven track record of progressive leadership and entrepreneurial success. He specializes in enhancing Stakeholder value through large-scale Business Transformation, Leadership Development, Innovation, Organization change management and Customer strategies.

Sethi completed his under graduation in Mechanical Engineering and received his Executive Education from Harvard Business School, Kellogg School of Management & INSEAD and is a GE certified Quality Green Belt.

He has been conferred with prestigious awards of "Rashtriya Udyog Ratna" by N.E.H.R.D.O. and "Global Indian Achievers Award for Business Excellence 2012" by Economic Development Forum.

Speaking on his tenure at SITI Networks, Wadhwa said, “It was one of my most satisfying careers at SITI. Under the guidance of the Board, we have managed to establish SITI as one of the leading profitable players today. I thank the Board for the opportunity and wish Rajesh and his team all the success.”

Commenting on his new role, Sethi said “Post our very successful turnaround & divestment of Tensports and thereafter implementation of Digitisation of our broadcasting business, I am very excited to further transform our Delivery Platform with SITI Networks which has immense growth possibilities & opportunities. The sector is on the cusp of reinventing itself with smarter Business Models and ways of delivering & connecting to customers with varied products and services".

In a statement, the Board placed on record its appreciation for the role played by Wadhwa during his tenure in turning around the business profitably and inculcating the highest ethical standards and professional work culture in the Company.