MUMBAI: Hathway Cable & Datacom has lowered down the entry price of its broadband services and waived off rental cost on cable modems as part of its move to draw in new subscribers.
 

Subscribers under the "Liteway" tariff plan will have to pay Rs. 275 per month with a download limit of 125 mbps. Hathway's lowest tariff was Rs. 500 a month. "It is one of the most competitive products in the market today. This will help us expand our market base," says Hathway Cable & Datacom CEO K Jayaraman.
 
 

Hathway has also launched an unlimited usage plan known as "Thruway" at Rs. 500 a month. The service will be available at 64 kbps. Under an earlier plan, Hathway offers a download limit of 1 gbps at 256 kbps. While the speed has been reduced, the cap on the download limit has been removed. "It has always been our endeavour to make Internet affordable for the masses and encourage usage of Internet services," says Jayaraman.

Subscribers will now not have to pay monthly rentals on cable modems. Earlier, they had a monthly rental option of Rs. 100. The cable modems, though, will continue to be provided on a returnable deposit of Rs. 1000.

Hathway has also slashed by half its registration fee to Rs. 500 across all schemes. The additional downloads will cost less at 90 paise per mb, in contrast to Rs. 2 or Rs. 1.50 depending on the plan the subscriber had opted for.